Start with a firm foundation
Fast affordable web development and SEO solutions
Strategic marketing vision
If you want a digital marketing growth engine that never fails the way to attract prospects for your business is to build a firm foundation. That means when people search by using a keyword or phrase your business shows up on the first page right under the paid advertisements and other Google content like the “three-pack” and maps. That’s the goal of this strategic vision and plan of action for results-driven online marketing that causes your business to grow.
Why Google then email campaigns?
Google’s trust and reputation hinges on putting the most accurate results on the first page. Feed Google’s algorithms a natural progression of keyword-rich articles. Periodically “blog” and remember what Google wants is for their search results to give searchers the information they want. The top results from Google searches go to the businesses that have strategically built webpages focused on keywords and phrases people use when searching for your type of business. But getting on first page is not enough. Once you get a prospect to visit your page convince them to give you their name and email address. Then use a variety of value-packed emails as congruent email campaigns to convert prospects into clients.
Practice three fundamentals
1. This is your intention
Aim for Google 3-Pack
Google uses indicators to determine who goes into the 3-Pack. If your competitors are doing this and you aren’t Google knows it.
2. This is what you need
Build a Real Website
Want a real website? First, make it what Google wants it to be. Make it responsive, fast, and have directories pointing to it.
3. Claim your spot here
Get on Google Maps
It’s crazy to have your competitors on Google Maps while you’re nowhere to be found. Are your competitors really smarter?
Recurring Return on Investment
Lifetime Value of a Customer
Here’s how to rocket your business to success
You’re in business. You pay the bills. And you need customers. When you know the lifetime value of a customer you know how much you can afford to spend each month to attract more customers.
You’re a professional. How much do you charge per hour to provide your service? How much do your competitors charge per hour? Are their rates higher or lower? Is their service equivalent?
When your business is equivalent the best way to compete is to make incremental improvements in your marketing. Spend money on intentional marketing. Money spent to create results buys success.
No matter your business the affordable web service plans below will attract new customers and increase your income. You can increase the lifetime value of each of these new customers with marketing.
Growth Web Service
Full Service PlanDigital Marketing Growth Engine
Consultation with order
Competitor analysis report
Keyword analysis report
Develop Unique Selling Proposition
Responsive Website and maintenance
Hosting, maintenance, backups
SSL Certificate and maintenance
Website Speed optimization
Content Delivery Network
Custom WordPress Theme
Testimonial Collection Process
All photos and graphics as included needed
Video design, scripting, rendering
Choice of private video hosting services included
Listing with Google and maintenance included
Listing with Google Maps and maintenance included
Listing with 50+ Directories and maintenance included
Bonus Exclusive Client Portal free
Bonus $384 FTC Guardian included free
Bonus $179 installation of FTC Guardian included free
Continuing web and maintenance services
Let’s review what InstacareXpress will do to build your brand and attract prospects to your business at a price you can afford.
It all starts with building a website.
That’s Part One. Watch the video above to see why you need Part Two & Part Three.
Consultation and analyzing your market and competitors are key to the process.
Think you can skip that step? Well, imagine shooting an arrow at a target and not knowing where the target is, or where the arrow went. That’s how most websites are built. That’s why they fail.
You don’t need a pretty website. You need an effective website that sells your product or service. The web is not a beauty contest but that doesn’t mean your site needs to be ugly. What it needs is to be effective.
Read the Frequently Answered Questions associated with Part One to discover why this list of work that must be done is the backbone of your engine, and doing all of them is a prescription for success.
Articles generate traffic
Approximately fifty percent of traffic on the internet is search engine robots sniffing through web pages so they can direct people to pages that are most in sync with the keywords and phrases they’re using to find information.
The best way to get Search engines to notice your web pages is to create diverse articles that each use different keywords you’ve discovered through research your prospects use to find information that corresponds with your service.
Press Releases are news articles that appear on other websites. They point to your site for more information. Our Press Releases are sent to 300+ media outlets on the web. Discover how this works in the FAQ associated with Part Two.
Convert prospects into clients
Building your brand on the internet attracts prospect-traffic. Capture their names and emails. Email them periodically and express your concern for them.
Part One is important because it gives traffic a place to go. Part Two is essential because it includes proven methods that drives prospect-traffic to your website. But without Part Three your digital marketing engine can never reach its potential.
This three-part digital marketing engine builds and establishes your brand in your local market, or in your niche, and it fills your hopper with prospects who came to your website because they want a product or service like yours. If they took time to give you their name and email address – they need your help and you have an obligation to help them by reaching out to them repeatedly. Do that congruently because it converts prospects into clients.
Your Digital Marketing Growth Engine Advantages